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Sure the aesthetics are good, but around here it's more than that.

freelance, virtual assistant, joanna

ABOUT ME

PHILIPPINE-BASED VIRTUAL ASSISTANT, SOCIAL MEDIA MANAGER & CONTENT CREATOR WHO BELIEVES THAT LESS IS MORE, THAT STORIES WILL ALWAYS TRUMP MARKETING BUZZ WORDS, AND THAT NACHOS & POPCORN ARE THE RIGHT PICK ANY DAY OF THE WEEK.

I also believe that you deserve to cultivate a well-designed life—purposeful, intentional, and uniquely your own

As a seasoned brand designer, content creator, and virtual assistant, my professional journey has always been guided by a single purpose: to create a life, not simply live it. One that resonates with freedom, simplicity, and authenticity, valuing intentional living over societal norms.

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As an INTJ-T personality type, often referred to as “The Architect,” I blend imagination and strategic thinking, approaching life with meticulous planning and a desire to perfect every detail. I possess a keen intellect and a natural inclination toward creativity and rationality, thriving on solving complex problems and exploring innovative ideas. My mind is constantly at work, crafting strategic plans and exploring new possibilities.​

Through creativity (and a fair share of hard work), I've built a business that serves my life and prioritizes what matters most—my clients, my continuous growth, and the pursuit of purpose in what I do. I want to help you do the same. Beyond the aesthetics you will find here, my mission is to help you build a brand that resonates and to curate life, not simply accumulate it. In a world overflowing with excess, I'm here to advocate for a different kind of abundance—the abundance found in simplicity and intentionality.

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It's about crafting a life that sparks inspiration and boldly claiming what we want, stepping outside of comfort zones to get it. Amid the hustle and bustle, I believe in the power of intentional living. It's about curating more of what inspires, saying yes to what brings joy, and weaving a narrative of purpose into every aspect of our lives.

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It's not just a brand, and it's not just a lifestyle; it's an art form—a delicate intertwining of purpose and elegance. Every detail contributes to the masterpiece of your well-designed life. Trust in my professionalism, enjoy a friendly partnership, and let's create something remarkable together.

Jo exceeded all my expectations during the year and a half that she worked for me. She helped me create everything from video, eBooks, podcasts, presentations, posters, etc. Truly a remarkable professional! She is hands down the best virtual assistant I've had for my business and I worked with many. If you hire her, chances are you will likewise be happy and glad that you did.

FEATURED PROJECTS:

JUNE 2024

Ad Campaign for Team Integrity Knowledge Center

I recently managed an ad campaign for Team Integrity Knowledge Center, focusing on reaching small business owners interested in government contracting. Using Facebook and Instagram Ads, I created visually appealing and informative ad creatives that highlighted the unique benefits of the center. By utilizing precise targeting, I ensured the ads reached the right professionals.​

The campaign was a great success, resulting in over 70 leads and an 8k reach within the targeted audience. The high engagement rate demonstrated the strong interest and relevance of the ad creatives, effectively connecting Team Integrity Knowledge Center with small business owners poised to benefit from their services.

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JANUARY 2024

In January 2024, I had the opportunity to edit legal guides for African Angel Academy using InDesign. I focused on creating a polished and professional presentation, ensuring clarity and consistency throughout the documents. By leveraging advanced InDesign techniques, I enhanced the readability and visual appeal of the guides, working closely with the client to meet their specific requirements and standards. The result was a set of well-organized, engaging guides that effectively serve the Academy’s audience and reflect their commitment to quality.

Edit Legal Guides in InDesign for African Angel Academy

legal-guides

MAY 2023

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The Making of Refugees Services & Individual Assistance Corporation Website

In May 2023, I had the pleasure of working with a client from Boston to bring their digital vision to life. I poured my creativity, expertise, and dedication into every part of the project, from the initial idea to the final design. By understanding their unique goals and brand identity, I created a website that truly resonated with their audience and perfectly matched their vision.

JANUARY 2023

Online Workshop Built in Teachable

I had the privilege of working with a client from Australia to build his online workshop on Teachable. I wore many hats to ensure a seamless and outstanding learning experience for his audience, from transforming raw course footage into engaging, high-quality videos to designing comprehensive worksheets and modules that reinforced key concepts.

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I also organized the entire course structure, creating modules for each lesson to ensure a logical flow. This made it easy for learners to navigate and progress smoothly through the workshop, enhancing their overall experience.

workbook module sample
workbook module sample

But that’s not all – I had the incredible opportunity to edit not just one, but both Season 2 and Season 3 of my client’s podcast. It was an immersive experience working on these seasons, fine-tuning each episode to perfection.

Laptop Work

HELPING BUSINESS SINCE 2021

But it's about so much more than simply making things look good & orgqanized.

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